Books Forever

Travel 4 Real corporate philosophy is a hands on approach to sustainable travel within our world.

We do not believe you can be a travel expert from behind a desk.

We do not believe travelers have to compromise their experience

We do not believe there should be a tradeoff between cost and quality

We do not believe that the travel industry has to function within an old boys’ network of cookie cutter suppliers

We do believe that education is the key to sustainable travel

We do believe that travel is about the experience and not just another hotel

At Travel 4 Real we strive to research and educate ourselves about the destinations we offer though extensive on the ground programs that take our staff members and show them the details not found on the internet or from just a few visits to a location.

We live work and understand each of our destinations and invest in learning and teaching our staff and partners how to produce responsible and consistent results for our clients.

Some of the research programs we have participated in include:

GLOBE – a global tourism fair held in Rome, Italy
TTI – A travel industry meeting held in Rimini, Italy
BIT – The largest travel resources fair in the world
AGRI-TOUR – A travel meeting devoted to alternate solutions to typical hotels